Heather Whaling is the president and founder of Geben Communication, which is located in Columbus, Ohio. Heather is also known as a blogger for prTini.com and for her presence on Twitter (@prTini), where she has over 10,000 followers and is a part of 1,200 lists. Needless to say, Heather knows what’s up in terms of modern PR. With that being the case, I decided to ask her a few questions to find out more about her and her viewpoints on PR as a profession. To see the Q&A, continue reading below. Continue reading
Gini Dietrich is the CEO of Arment Dietrich, and I felt like she was the perfect candidate to be the first PR professional that I featured on this site. Why? Well besides the fact that I am an avid reader of Spin Sucks, I see that Gini encompasses everything that a great PR professional should. She is knowledgeable about the industry she works in, she is dedicated to her job, and she knows how to connect with her fans effectively.
For someone as busy as Gini to find the time to be so caring and attentive to each of her fans is truly a gift. When contacting Gini to answer a few questions for my blog, the process was seamless. She was quick to respond, did so in a kind manner, and she provided me with some great insights about herself. To see those great insights, continue reading below. Continue reading